“Why should I build my website on WordPress?”

If I had a pound for every time I’ve been asked that question since I started in web design…well, you get the idea. But actually evangelising about the wonderful world of WordPress is one of my favourite topics, so here we go with just a handful of the many, many reasons why you should be building your website on WordPress.

1. It’s FREE

WordPress is completely free to anyone and everyone to download, install, modify and use. There’s also an array of free themes, plugins, support sites and more, all readily available online…need I go on?

2. It’s easy to use

Say you’ve just employed a new marketing person who will be in charge of keeping the website up to date. Chances are they’ve got experience in using WordPress, and if not then there’s a wealth of materials available (again, for free) online to get them up to speed. The WP dashboard is user-friendly and it’s easy to complete key changes such as adding and moving pages, re-arranging the navigation menus, adding and amending content and so on – meaning you’re no longer reliant on expensive outsourced developers every time you want to make the smallest change.

Which reminds me, if you have a team member in need of training on how to use WordPress, then give me a shout.

3. It’s SEO-friendly

WordPress has been built with SEO in mind, with clean semantic markup that makes it easy for your site to be read by search engines. It’s also easy to manage the SEO yourself using an external plugin such as Yoast. Lastly, Google’s algorithms place emphasis on sites that feature up-to-date, original content; and since it’s so easy for your team to use you’ll be able to do just that.

4. It’s Open Source

Why should that matter to you? Well, because it’s built and managed by a global team comprising thousands of code-obsessed developers, it’s continuously being updated and maintained to make sure it’s in line with the latest standards (such as the responsive web) and protected against security flaws.

WordPress is no longer just “that blogging platform” and supports millions of the World’s top websites including ecommerce and news sites. Here’s a handy infographic that sums it all up:

WordPress Stats Infographic

From Visually.

Managed WordPress hosting

So now you’ve decided to build your website on WordPress – good shout! Now you’ll need a brilliant hosting provider and I’d highly recommend choosing one that specialises in managed WordPress hosting. I’ll happily jump in and recommend Flywheel, here’s why:

  • High levels of security and free, simple to set up SSL certificates
  • Super fast loading times
  • Nightly backups to get your site back up and running in case it is hacked
  • Really helpful support team
  • Data centre based in London (and Worldwide)
  • Easy to use with a nice simple dashboard and useful help topics

Click here to sign up and get a whole FREE month of hosting when you buy an annual plan!

Quick Note: This post contains affiliate links, which means I make a small commission if you purchase using my link. I only ever recommend products to you that I have personally used and approved.